Email Marketing Software Comparison Biography
Email marketing is one of the smartest and most cost-effective modes of marketing available. With the right email marketing software, the process can be easy, productive, and cost-effective. In a 2010 survey, nearly 40 percent of industry executives identified email as the advertising channel performing most effectively for them. So, what are some features a good email marketing software package, or services package, must have? Here's a quick summary.
Simple, easy-to-use
A good email marketing software or services package should be user-friendly and uncomplicated, taking the work out of creating direct-marketing emails and designing marketing campaigns that are engaging and effective. Helpful features include a WYSIWYG editor ("What You See Is What You Get"), email templates and the option to upload your own HTML. The system should guide you through the process, step-by-step so that you’re never surprised with the final product.
Flexibility
Not only should the system offer hundreds of email content and formatting templates to choose from, the templates should be really flexible and open to editing and customization. You'll also want enough space to add any images you wish, making the email fit the look and feel of your company’s image and brand. A great email marketing software should allow you to do that.
Social media marketing
The software should be integrated with your social media activities, directing traffic from your social media to other marketing efforts, like into a landing page of a subscription form. From one place (like a dashboard), you should be able to quickly create, schedule, publish, manage, and measure all your social media campaigns — Facebook, Twitter, LinkedIn, whatever.
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
Email Marketing Software Comparison
No comments:
Post a Comment